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Why is Cracker Barrel rebranding? Keeping nostalgia and becoming ‘relevant’ again is a challenge, marketing expert says
The exterior of a Cracker Barrel Old Country Store.

BusinessArticle

Why is Cracker Barrel rebranding? Keeping nostalgia and becoming ‘relevant’ again is a challenge, marketing expert says

Headshot of Cyrus Moulton
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You may have heard of his Boston hot spots, but this restaurateur’s menu includes a finance degree from Northeastern
Headshot of Eric Papachristos in La Padrona Italian restaurant.

University NewsArticle

You may have heard of his Boston hot spots, but this restaurateur’s menu includes a finance degree from Northeastern

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JFK was inspired by Camelot. Now this professor thinks we need fantasy once again to protect us in an AI age
The eternal flame at the gravesite of JFK.

Arts & EntertainmentArticle

JFK was inspired by Camelot. Now this professor thinks we need fantasy once again to protect us in an AI age

Headshot of Patrick Daly
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She’s a pro cyclist racing on weekends, but this Northeastern grad says co-ops put her business career in motion
Helena Gilbert-Snyder biking on the road with mountain vistas behind.

University NewsArticle

She’s a pro cyclist racing on weekends, but this Northeastern grad says co-ops put her business career in motion

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Tesla fires team expanding Supercharger network. Expert explains why it was a good move for Elon Musk — and consumers
Tesla cars sitting in a parking lot branded with the Tesla logo.

BusinessArticle

Tesla fires team expanding Supercharger network. Expert explains why it was a good move for Elon Musk — and consumers

Headshot of Cyrus Moulton
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She went from marketing exec and part-time singer to opening her own art studio — while leaning on her Northeastern MBA
Sophia Moon posing in an art studio.

BusinessArticle

She went from marketing exec and part-time singer to opening her own art studio — while leaning on her Northeastern MBA

headshot of Erin Kayata
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The Last Lecture: ‘The fear of imperfection stifles growth’ and negative feedback is not a bad thing, professor tells graduates
Daniele Mathras delivers last lecture in an ampitheater.

University NewsArticle

The Last Lecture: ‘The fear of imperfection stifles growth’ and negative feedback is not a bad thing, professor tells graduates

Headshot of Cyrus Moulton
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The FTC has banned non-compete agreements. What does that mean for workers, the economy and your paycheck?
Lina Khan sitting in a chair speaking.

LawArticle

The FTC has banned non-compete agreements. What does that mean for workers, the economy and your paycheck?

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From right swipe to writing: How this Northeastern professor wrote a book with a fellow entrepreneur she met on a dating app
Paula Caligiuri posing with her book.

Arts & EntertainmentArticle

From right swipe to writing: How this Northeastern professor wrote a book with a fellow entrepreneur she met on a dating app

headshot of Erin Kayata
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Northeastern graduate and cancer survivor channels her experience to produce first feature film
Two young girls laying on a bed looking at a magazine together.

Arts & EntertainmentArticle

Northeastern graduate and cancer survivor channels her experience to produce first feature film

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What are the pros and cons of using tax software? Expert offers advice as Tax Day approaches in US
A person filling out paper tax forms using a pencil and a calculator.

BusinessArticle

What are the pros and cons of using tax software? Expert offers advice as Tax Day approaches in US

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David De Cremer installed as Dunton Family Dean of Northeastern’s D’Amore-McKim School of Business
Joseph Aoun putting a medal around David De Cremer's neck.

University NewsArticle

David De Cremer installed as Dunton Family Dean of Northeastern’s D’Amore-McKim School of Business

Headshot of Cyrus Moulton
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