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Raymond Fu
Professor, Electrical and Computer Engineering

Raymond Fu in the Press

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Boston startup TVision Insights adds more data to TV advertising

Nielsen ratings are still used for TV. But Schiffman said TVision software, which is a combination of Xbox Connect and its own technology, reports more specific numbers to its clients so they can better target advertising and create content that keeps viewers more attentive. The data analytics company, founded by two Massachusetts Institute of Technology […]

Raymond Fu for Northeastern Global News